Destination image representation on the web: Content analysis of Taiwan travel related websites

碩士 === 中國文化大學 === 觀光事業學系 === 98 === The Taiwanese government has viewed tourism as an important industry and has paid a lot of efforts to promote tourism. The assessment and development of an appropriate image for Taiwan has become increasing important. The success of Taiwan as a tourist destination...

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Bibliographic Details
Main Authors: Han-Yuan, Hsu, 許瀚元
Other Authors: Tzeng-Hua, Yang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/46734476426832499519