The Study of Ecological Knowledge、Ecological Affect、Ecological Intention and Green Purchase Behavior- Using Green Products Risk Perception as Moderator
碩士 === 中國文化大學 === 國際企業管理研究所 === 98 === As the rise of environmental consciousness, green consumption has gradually become a new consumer trends, United Nations immediately back in 1980, the global appeal: "must be of natural, social, ecological, economic and natural resources in the process of...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/95990167170109308839 |