Chinese tourists in Taiwan's impulse purchase behavior
碩士 === 中國文化大學 === 觀光休閒事業管理研究所 === 98 === Chinese mainland tourism industry has enormous potential, in 2008 replaced Japan and Germany as the world's two major tourism economy. Since July 2008 mainland Chinese to visit Taiwan for sightseeing since the monthly increase in total attendance, while...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/50825618023728444691 |