The Opportunities and Challenges of Applying Microblogs for Internet Marketing from Consumers’ Perspectives

碩士 === 靜宜大學 === 資訊碩士在職專班 === 98 === The emergence of the Internet revamps the traditional person-to-person communication model , the new model allows people around the world can access information and interact with each other in an instant . Into the Web2.0 era , internet marketing and electronic co...

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Bibliographic Details
Main Authors: Chih-Kuo Hsieh, 謝志國
Other Authors: Shueh-Cheng Hu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/66728079136364597775