The Study of the Antecedents and Consequence of Desire- An Example of the Boutique Clothing
碩士 === 實踐大學 === 企業管理學系碩士班 === 98 === Desire is the major motivation for consuming Boutique; especially according to a investigation from British Synovate research organization in 2009, which shows that Taiwanese consumers especially like to buy well known brand clothes and among them, there are 37%...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/90992647081239563443 |