A Study on Factors of Online Shopping by Female Consumers:Taking an Example of PayEasy
碩士 === 世新大學 === 公共關係暨廣告學研究所(含碩專班) === 98 === In recent years, online shopping is developing well. Female consumers have become important group of online shopping. A large number of commercial website start to think about factors that attracting female consumers to purchase. In the past studies, the...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/26637750217618213509 |