Tourism Image and its Influence on Travel Intention to Taiwan: Perspective from Chinese City Residents

碩士 === 世新大學 === 觀光學研究所(含碩專班) === 98 === Countries around the world have attached great importance to tourism industry in recent years. This has initiated a chain reaction which results in tourism being identified as the leading source of foreign exchange revenues in many countries. Taiwan, for its p...

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Bibliographic Details
Main Authors: Chun-Wei Hsu, 許峻瑋
Other Authors: Chia-Yu Chen
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/62419713687512575386