Exploring the Relationship among Customer Perceived Value, Customer Satisfaction and Word-of-Mouth in the Medical Services Industry-A Case study on Medical Centers and Regional Hospitals in Central Taiwan Region
碩士 === 亞洲大學 === 經營管理學系碩士班 === 98 === By the customer perspective, how to cut into the core of the problem to increase the people regarding credibility of the hospital in the Taiwan's major hospitals. The research focused on service industries, customer perceived value, satisfaction and word-of-...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/89632984850151375587 |