Does Product Quality, Enterprise Image, Service Quality of Interactive Multimedia Service supplier effect Customer Satisfaction and Customer Loyalty?
碩士 === 亞洲大學 === 經營管理學系碩士班 === 98 === Nowadays, the vigorous development and the progress of telecommunication and network, also has caused a new multimedia service competition. How the consumers choose between cable television and Multimedia on Demand (MOD). In recent years, customer loyalty becomes...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/50839223728441520524 |