The Business system strategy of intermediate-goods firm: The case studies of W.L. Gore & Associates, Inc.

碩士 === 東海大學 === 工業工程與經營資訊學系 === 98 === In this study, a typical intermediate-goods firm, W.L. GORE& Associates,Inc., not directly with consumer contacts, but attaching itself in a variety of outdoor products or equipment, to reach consumers. Its most famous product GORE-TEX ® brand prides itself...

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Bibliographic Details
Main Authors: Po-Kai Hsu, 許博凱
Other Authors: Ren-Jye Liu;Kun-Te Hu;Shu-Wen Chang
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/87828767016594195770