The Relationship between Blog Website Brand and Bloggers: Brand Relationship Quality Perspective

碩士 === 東海大學 === 企業管理學系碩士班 === 98 === The Internet, as a brand-new media, has been developed rapidly in the 1990s, and blog websites developed from the Internet has become a new trend in recent years. The blog, simply just a personal diary on the web, not only changes the habits and patterns of our l...

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Bibliographic Details
Main Authors: Yi-Chiang Yang, 楊一強
Other Authors: Yen-Tsung Huang
Format: Others
Language:zh-TW
Published: 2009
Online Access:http://ndltd.ncl.edu.tw/handle/64044185112022371908