The Study of Relationships among Corporate Social Responsibility, Reputation, Customer Satisfaction and Loyalty

碩士 === 淡江大學 === 企業管理學系碩士在職專班 === 98 === With the rapid development of technology and the process of globalization, the intensity of business competition is well known. To respond to the more intense competitive situation, companies have adopted various means to various amazing ideas, and strive to g...

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Bibliographic Details
Main Authors: Hsiu-Yu Huang, 黃秀玉
Other Authors: Kun-Shang Wu
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/32044528211790296693