A STUDY ON THE DETERMINANTS OF THE PURCHASE INTENTION OF COSMETIC AND HEALTH CARE PRODUCTS FOR INTERNET BOOKSTORE

碩士 === 大同大學 === 事業經營學系(所) === 98 ===   Owing to the development and practice of technology, internet has become a part of our life, and an important way for shopping. The whole situation contributes to the high growth of the concerning market, and the sales channel are extended from physical shops...

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Bibliographic Details
Main Authors: Shu Su Fong, 許素鳳
Other Authors: Lee Hsien-Che
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/09766502061373722431