TRAVEL WEBSITE CUSTOMIZATION USING CUSTOMER RELATIONSHIP MANAGEMENT
碩士 === 大同大學 === 資訊經營學系(所) === 98 === Accompanying the growth of commercial Internet service during these years, traditional travel agency also faces the stress from physical to virtual channel. The tour industry must try to integrate their marketing models with new personal services to increase cust...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/97813716297060113368 |