The Research on the Impact of E-SERVQUAL and Online Shopping Situation – The Case of Cross-Cultural between Taiwan and Malaysia
碩士 === 大同大學 === 資訊經營學系(所) === 98 === With the boom of Internet, Internet has become one of the consumers’ online shopping channels. However, there is different in online shopping situation is because of consumers in different cultures and countries have different online shopping behavior is worth to...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43153181319438729095 |