A Study on the Strategic Positioning of the Primary School Testbooks’ Firms - A Dynamic Comparison of the Teachers’ Point of View

碩士 === 育達商業科技大學 === 企業管理所 === 98 === The publishing companies had participated in the compilation since the Taiwan Education Ministry opened the privatization of education policy. The study tried to survey the teachers of the primary schools to give advice to the textbook companies. It used product...

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Bibliographic Details
Main Authors: Yung-Lung Chen, 陳永龍
Other Authors: Pei-Chih Ho
Format: Others
Language:zh-TW
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/27582056202303848268