A Study on the Managing Strategic Positioning of the Taiwan Wireless Television Industry：the Comparison of the Audiences’ Dynamic Point of View
碩士 === 育達商業科技大學 === 企業管理所 === 98 === In recent years, TV industry of Taiwan with the opening of government's media policy and the technological improving change day after day makes its development fast and various. Facing the Channel competition, how to position and what strategies should we...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74036222279752716868 |