From Festival environmental cues, patrons’ emotions and satisfaction to re-patronage and word-of-mouth intention
碩士 === 雲林科技大學 === 企業管理系碩士班 === 98 === Over the past decades, there has been a significant decrease in the number of cultural festivals in the countries all over the world. Accordingly, on the one hand festivals are increasingly prominent events in cultural life in many cities; on the other, there is...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/05519854727978467556 |