A Case Study on Franchising Decision Process in Taiwan’s ChainConvenience Stores
碩士 === 雲林科技大學 === 企業管理系碩士班 === 98 === “Opportunity recognition” and “opportunity development and evaluation” are the major contents in entrepreneurship research, but there is lack of thorough study on franchising decision-making process currently. The topic of this study takes five franchisee of Tai...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/71087956996259709172 |