Research of Female Consumer Behavior in Cosmetics Market Case Study of Female Consumers in Hsinchu Area
碩士 === 元培科技大學 === 企業管理研究所 === 98 === The rapidly changing social situation in the latter part of the 20th century, such as revolutionary movement for women’s equal rights, significantly affects the women consumer behaviors as well as improves their social status. The awakening of female consumer’s c...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/we24d4 |