The Exploration of Service Recovery Effects: From the Perspective of Consumers''s Cultural Models
碩士 === 元智大學 === 國際企業學系 === 98 === The service industry takes the output value above 70% of GDP in Taiwan in recent years. It reveals the importance of service industry, a new line of consumers’ consciousness about service quality as well as consumers’ high expection on service. In the process of co...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/42641343681654653412 |