Exploring the Customer Value of Local Recreation farms
碩士 === 元智大學 === 管理研究所 === 98 === The study aims to explore the customer value theory to instill the local recreation farms’ customer value constructs and measurement indicators, and to examine the differences between the customers’ anticipated value and perceived value in recreating at a local recre...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/31946788254268369311 |