LOHAS Consumer Behavior and Life Styles during the Financial Tsunami: Case study of MUJI consumers in Taiwan
碩士 === 元智大學 === 資訊傳播學系 === 98 === The LOHAS- an acronym for “Lifestyles of Health and Sustainability”- movement has been identified as an important part of a popular urban lifestyle trend in recent years. Many industries are now devoted to producing LOHAS style products. The Japanese MUJI chain...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/03271753356156212920 |