A Study for Consumer Selection Criteria in Purchasing Accident Insurance Products by Applying Analytic Hierarchy Process
碩士 === 國立高雄應用科技大學 === 金融資訊研究所 === 98 === This study uses Analytic Hierarchy Process(AHP) to explore the factors of the valuation while consumers purchasing accident insurance merchandise. This research can help consumers purchasing accident insurance merchandise what their really needs. Furthermore,...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/38604979591048134831 |