消費者選擇智慧型手機之決策因素探討-以A品牌手機為例

碩士 === 國立中正大學 === 企業管理研究所 === 99 === Apple introduces the intelligent smart phone iPhone in the 2nd season of year 2007, throws and leaves one to convulse for the global smart phone market, and innovative new touch screen technology used in apply to smart phones, make a breakthrough in mobile phone...

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Bibliographic Details
Main Authors: Li,Kuo Yang, 李國揚
Other Authors: 莊世杰
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/09455720269576122297