The impact of service employee’s displayed positive emotions on consumers’ perceived service quality, consumer satisfaction, and purchase intention: the mediating effects of physical attractiveness.

碩士 === 長庚大學 === 工商管理學系 === 99 === The purpose of this study is to explore the relationship among service employee’s displayed positive emotions, physical attractiveness, consumers’ perceived service quality, consumer satisfaction, and purchase intention. A total of 124 valid paired samples from 65 S...

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Bibliographic Details
Main Authors: Wei-Lun Feng, 馮偉倫
Other Authors: I. C. Lee
Format: Others
Published: 2010
Online Access:http://ndltd.ncl.edu.tw/handle/20835339721063107741