The impact of service employee’s displayed positive emotions on consumers’ perceived service quality, consumer satisfaction, and purchase intention: the mediating effects of physical attractiveness.
碩士 === 長庚大學 === 工商管理學系 === 99 === The purpose of this study is to explore the relationship among service employee’s displayed positive emotions, physical attractiveness, consumers’ perceived service quality, consumer satisfaction, and purchase intention. A total of 124 valid paired samples from 65 S...
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Format: | Others |
Published: |
2010
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Online Access: | http://ndltd.ncl.edu.tw/handle/20835339721063107741 |