A Study on the Key Factors Affect Investor Relationship Management Performance

碩士 === 中原大學 === 企業管理研究所 === 99 === Due to the recent trend of capital markets, global liberalization, and the information & technology diversification, Investor Relationship Management becomes more and more important. However, the main purpose of investor relationships are building up the inves...

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Bibliographic Details
Main Authors: Li-Yun Shu, 許麗雲
Other Authors: Li-Luen Liu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/sfk5hn