The Research on the Factors Influencing the Internet Shopping Intention-The Case of Taiwan
碩士 === 朝陽科技大學 === 企業管理系碩士班 === 99 === The main purpose of this research is to find out the relations and influences of “Network Security”, “Word-of-Mouth Advertising”, “Web Attribute”, and “Website Visibility and Image” towards “Purchase Intention” and make some suggestions to online shopping sites...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/74495275370286664122 |