Service Failure and Recovery: An Exploratory Study on Trust of e-Commerce
碩士 === 朝陽科技大學 === 資訊管理系碩士班 === 99 === This research applies Critical Incident Technique (CIT) to discuss whether the consumer’s service failure and dealer offer service recovery for different trust dimension have various differences in the online shopping environment. According to the results from t...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/87703252097923108409 |