The Effects of Brand Image, Product Attributes and Lifestyle on Consumers' Purchasing Behavior－The Case of Huge Heavy Motorbikes
碩士 === 大葉大學 === 工學院碩士在職專班 === 99 === In recent years the growing popularity of movement leisure atmosphere, coupled with the Government to promote two-day weekend, the general public not only more time to engage in leisure movement, and the choice of leisure movement and more diverse. With the o...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/68zme5 |