The Study of Customer Loyalty for Local Specialty Product-The Case of A Domestic Peanut Candy Company

碩士 === 逢甲大學 === 經營管理碩士在職專班 === 99 === In the trend of globalization and industry internationalization, Taiwan tries to strengthen its own independency and completeness of Taiwan industries from the brand new perspective as well as elaborate the domestic demand while facing the competition from emerg...

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Bibliographic Details
Main Authors: PO-JUI KAN, 甘浡睿
Other Authors: Kuang-wen Wu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/58503495235658841190