An Exploratory Study of Male Consumers' Consumption in Luxury Goods

碩士 === 輔仁大學 === 心理學系 === 99 === Due to the rise of male consumption recently, the process of male consumers has become the focus within both academic and industrial field. Luxury market which is on the top of whole the market plays a more important role! The purpose of this research is to unders...

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Bibliographic Details
Main Authors: Lin, Hao-Yu, 林灝宇
Other Authors: Hsu, Ta-Kuang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/73042149617528195541