The Relationships among Materialism, Hedonic, Centrality of Visual Product Aesthetics, Fashion Consciousness, and Consumer Innovativeness
碩士 === 輔仁大學 === 心理學系 === 99 === The purpose of this study is to find the relationships among materialism, hedonic, centrality of visual product aesthetics, fashion consciousness and consumer innovativeness. The valid sample is 474. SEM with LISREL computer program was used to distinguish two competi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/02572122497467240049 |