An Influencing Factors Analysis of the Willingness of Mobile Game

碩士 === 輔仁大學 === 資訊管理學系 === 99 === Recently, portable entertainment devices are hot because they created a new world in mobile markets and hided substantial business benefits. In the past of mobile game’s studies, they often use Technology Acceptance Model (TAM) and Innovation Diffusion Theory (IDT)...

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Bibliographic Details
Main Authors: Chen, PinYu, 陳品宇
Other Authors: Chang, YinYi
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/07585720091529971865