The study of application of internal marketing to human resource management practices
碩士 === 輔仁大學 === 企業管理學系管理學碩士班 === 99 === As enterprises face the global change of economic environment, the role of human capital has been transformed strategic for enterprise success. The concepts of internal marketing, taking employees as internal customers and crew services, play a crucial ro...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/49652724583153696751 |