A Study of the Consumer Usage of the Medical Cosmetic Centers’ Websites and Its Effect on Consumption Intention

碩士 === 義守大學 === 資訊管理學系碩士班 === 99 === The purposes of this study were to understand the consumer utilization of medical cosmetic centers’ websites and to explore the relationship between consumer usage of the medical cosmetic centers’ websites and consumption intention. Based on Andersen’s behavior m...

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Bibliographic Details
Main Authors: Yu-An Chen, 陳昱安
Other Authors: Shiou-Ru Chen
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/95065595803625253625