The effects of customer satisfaction and switching barrier on users’ intention to switch in using mobile social network sites

碩士 === 義守大學 === 資訊管理學系碩士班 === 99 === With the rise of Web 2.0 and the popularity of mobile devices, Social Network Sites (SNSs) could be described as the most representative and useful Web 2.0 application. On the other hand, most of the SNSs have been launched with the mobile version, so use your mo...

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Bibliographic Details
Main Authors: Sheng-Yuan Wang, 王聖元
Other Authors: Yu-Lung Wu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/20574576793349478751