The study of users’engagement on Internet advertising effect
碩士 === 國立高雄應用科技大學 === 國際企業系 === 99 === In recent years, the Internet is growing explosively, and it causes excessive advertisements on Internet. The flooded Internet advertisements not only distracted Internet users’ attention, but also decreased the advertising effect. Thus the researches of “engag...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/88614801670576803473 |