Key Account Management: A case study of A Hotel in Southern Taiwan
碩士 === 國立高雄應用科技大學 === 觀光與餐旅管理系 === 99 === This research attempted to use a hotel in southern Taiwan as a case study to investigate Key Customer Relationship Management. The researcher is currently working in this Hotel and is also one of the executors of the key customer relationship case study. The...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43748452151299067114 |