A Study on the Influence of Purchase Behavior for Brand Awareness of Brand Purse － College Students in Taichung Area for Example
碩士 === 嶺東科技大學 === 高階主管企管碩士在職專班 === 99 === The main purpose of this study is to realize the influence of purchase behavior for brand awareness of brand purse for college students in Taichung area. The primary data was collected through questionnaires for further statistical analysis. The results show...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24867107664307063341 |