The Study on the Marketing Strategies of Ecomuseum-A Case of Formosan Golden Bat’s Home
碩士 === 康寧大學 === 資訊傳播研究所 === 99 === With the progress of the times, more and more museums are taking revolutionary strategies to improve their service quality for the purpose of meeting customers’ needs. Therefore, marketing plays a crucial role in the management of modern museums. The museums can op...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/90013091256224173596 |