On the Study of Goal Framing Effect Influencing the Purchasing Willingness of Internet Life Consumers.
碩士 === 銘傳大學 === 風險管理與保險學系碩士在職專班 === 99 === In a modern society, efficiency for everything, so, the internet shopping has become the mainstream of purchasing life insurance policy. To build the public key infrastructure ( PKI ) will more help to sell internet insurance business, hence, life insurance...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/91383450501519670226 |