Relevance of the Audience’s Color Preference And AIDA Model --- A Case Study Of TV Variety Show ”ALL Pass”in Taiwan
碩士 === 銘傳大學 === 傳播管理學系碩士班 === 99 === The purpose of this study is to find out the relevance of the audience’s color preference and the AIDA model. Meanwhile, in order to validate the relationship between the above-mentioned two factors, this study intends to understand the visual communication effec...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74165383651503739215 |