A Study on the Relationship Among Service Quality, Enterprise Image, Customer Satisfaction and Consumer Loyalty of Telecom.
碩士 === 銘傳大學 === 傳播管理學系碩士在職專班 === 99 === Since the liberalization of telecommunications 10 years ago, the current telecommunications market has reached saturation. Each mobile operator wants to expand market share and retain the high contribution of users at the same time. In this competitive industr...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/58058971746664899426 |