Using the Theory of Planned Behavior to Understand the Users'' Maintaining Friendship Behavior via Plurk

碩士 === 銘傳大學 === 資訊管理學系碩士班 === 99 === The growing use of Internet and Web 2.0 service has led to the emergence of Micro-blogging. Plurk is one of the popular micro-blogging platforms in Asia. The purpose of this study is to understand factors that affect people playing online Plurk. This study extend...

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Bibliographic Details
Main Authors: Chia-Pin Chou, 周嘉斌
Other Authors: Yung-Feng Hsu
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/72045895164168658827