Research in the evaluation of marketing events under government policy: the case study of Taiwan Lantern Festival

碩士 === 國立政治大學 === 公共行政研究所 === 99 === The main objective of this research is to explore and analyze the various responses required from government agencies (e.g., democratic responsiveness, professional responsibilities and accountabilities, etc.) under a democratic governance environment when they...

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Bibliographic Details
Main Authors: Wang, Shao Hsun, 王紹旬
Other Authors: Chen, Don Yun
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/44680534845766901355