A Development of Global Digital Marketing Methodology

碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 99 === With the popularity of internet and continuous digitalizing environment, it’s getting more complicated do digital marketing. Meanwhile, internet makes the world connect closer without boundary. The objective of this research is to propose a methodolo...

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Bibliographic Details
Main Authors: Nicky Hsieh, 謝佩芳
Other Authors: Shari Shang
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/48400592499606838234