Customer value creation: case study of Taiwan's Interactive Design Company

碩士 === 國立政治大學 === 科技管理研究所 === 99 === In recent years, the application of interactive design in Taiwan has boarden. Still, the customer value remains implicit, while consumer needs stays unclear. In this situation, this rescearch explains: (1) What value do interactive design companies create? (2) Ho...

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Bibliographic Details
Main Authors: Liu, Chia Chyi, 劉家齊
Other Authors: 溫肇東
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/98385419892011503313