A study on consumer durables innovation diffusion dominant factors - based on Apple iPad
碩士 === 國立政治大學 === 國際經營與貿易研究所 === 99 === Global technical industry booms, especially the “consuming durable,” or the so-called “technical products” evolves fast. After new products are launched, the innovation diffusing and generally accepted procedure starts. Among the same technical items, there is...
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Format: | Others |
Language: | zh-TW |
Online Access: | http://ndltd.ncl.edu.tw/handle/41649393590581045669 |