A research on the relationship among service quality, perceived value, customer satisfaction and loyalty in online shopping：an epirical case of “lativ”
碩士 === 國立政治大學 === 廣播電視學研究所 === 99 === It is the rapid popularity of the Internet that prospers e-commerce in the world. Online shopping, probably the most popular type of e-commerce, has become the main reason for people to use the Internet in daily life. Among the apporoximately 25,000 online s...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/35432125443209298884 |